Is an MBA still a smart investment in the midst of a global recession? Were MBA graduates in some small way part of the cause of the economic meltdown? Steve and Ted discuss these and other weighty image and reputation issues facing business schools with Rocki-Lee DeWitt, dean of the undergraduate and graduate business schools at the University of Vermont."
In one of the worst job markets since the 1930s, it’s more important than ever that entry-level job seekers differentiate themselves amongst the competition to land their first gig. Steve wrote about a student who is doing it right in a recent post, and last week he, Ted and Peppercom internship coordinator Alicia Wells talked to some college seniors and recent grads about job hunting strategies, personal branding and how to stand out as ideal entry-level candidates. Peppercom interns Tom Showalter, Elle Kross and Amelia Denson, as well as seniors Meredith Hutchins of the College of Charleston, Katie Green of Syracuse University and Jessica Slevin of University of Georgia share their experiences and insights on how they’re overcoming the challenges of a particularly brutal job market. Please add your thoughts. We want to help everyone get through this, so share tips, advice, or disagree with what we've said.
Bullies. We grew up knowing some. We've worked for some and now, in the digital age, we experience encounters with all sorts of virtual bullies. Bullies prey on the weak because they can. In the physical world, one is encouraged to stand up to bullies because, conventional wisdom holds, bullies are really babies. But, how does one stand up to a bully in the blogosphere where they can hit and run without being identified? And, should one stand up to a virtual bully at all? Does escalating a discussion with a bully benefit no one but the bully him/herself? Also, how do we balance the positives (freedom to speak one’s mind) and negatives (ability to attack and spread unsubstantiated rumor) of online anonymity?
Steve is joined by Peppercom's own Sam Ford and special guest Dan Gillmor, the director of the Knight Center for Digital Media Entrepreneurship at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.
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TOTAL LENGTH: 21:08 Download RepChatter Anonymity
Should atheists be allowed the same advertising and marketing rights as Church groups? Not everyone thinks so. At least not in the U.K. where a major advertising campaign by atheists is causing quite an uproar. Steve is joined by Darryl Salerno and Dawn Lauer for another exciting edition of RepChatter.
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TOTAL LENGTH: 32:47 Download Atheist Ad Campaigns
Has the tarnish really gone off trophy kids? Steve's blog would seem to indicate it has. In fact, he believes the last 60 days have been a game changer in terms of the way trophy kids and employers view one another. Naturally, Ted disagrees.
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TOTAL LENGTH: 22:46 Download Trophy Kids.mp3
RepChatter is proud to host the first installment of Ed Moed's and Sam Ford's new podcast on social media and measurement. This podcast will also be available on Ed's Measuring Up blog and on PepperDigital's blog.
In the inaugural episode, Ed and Sam discuss brand building and social media surrounding politics, how we can look at
politics as business, and why that analogy doesn’t work.
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TOTAL LENGTH: 40:51 Download Politics.mp3
The jury is still very much out as to who won the recent vice presidential debate. Did Biden score more points? Did Palin's down-home hockey mom straight talk win the day? Deb Brown and Dawn Lauer joined Ted and Steve on the afternoon of the debate to discuss what should and shouldn't be said, as well as share some general thoughts on the election. Their comments prove interesting in light of what actually did go down in St. Louis last Thursday night.
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TOTAL LENGTH: 20:18 Download Biden vs. Palin.mp3
In the latest RepChatter, Steve and the rest of Peppercom's London office join Ted by phone to discuss the UK's perception of the upcoming election.
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TOTAL LENGTH: 22:31 Download Election.mp3
Is Sarah Palin a plus or minus for the GOP's image and reputation? Steve and Ted are joined by Matt Kucharski of Minneapolis-based Padilla Spear Beardsley to hash it out.
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TOTAL LENGTH: 23:07 Download Palin.mp3
Welcome to RepChatter, a semi-monthly podcast hosted by Steve "RepMan" Cody and Ted "Ludacris" Birkhahn. Each RepChatter show will focus on breaking news items concerning individuals and institutions whose reputations are being threatened by real or imagined misdeeds. We'll do our best to dissect the issues at hand from a public relations perspective and offer insights into how these individuals and organizations should be responding.