Peppercom and Bulldog Reporter’s Daily ‘Dog conducted a survey of 1,100 marketing executives in the U.S.and U.K.and found that the two countries are in near unanimous agreement on blogging practices.
Steve leads a conversation with his U.K. counterpart Jacki Vause and Sally Falkow, head blogger for Bulldog Reporter's
Daily 'Dog, who blogs at http://falkow.blogsite.com about the findings and what they mean for corporate marketers.
Additionally, Denise Stinardo, manager of new media, Eastman Kodak Company and
Antony Mayfield, head of content & media at SpannerWorks, a search engine
marketing firm in the U.K.,
who blogs at http://open.typepad.com/ weigh in on the implications of the
survey from their perspective.
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TOTAL LENGTH: 21:14 Download bulldog.mp3
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