RepChatter

RepChatter #67

Toyota: The Road to Brand Reputation Recovery

Toyota’s reputation has been placed under the microscope over the past few months in light of recent safety issues. This installment of RepChatter features a discussion with Benjamin M. Cole, an assistant professor of management at Fordham. Professor Cole. Cole is a corporate strategy and international business expert and worked for Toyota in Tokyo as a corporate representative. Check out this installment of RepChatter for a “behind the scenes” perspective on various aspects of Toyota’s corporate culture and how it drives the company’s behavior.  

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RepChatter #66

Are You Smarter Than a 7th Grader?

Want to know the top technology trends for 2010 and beyond?  Think you have your finger on what’s next for consumer electronics?  Is social networking as we know it on its way out? Marketers today are struggling with these questions, but for true insider answers, we tried asking a 7^thGrader. Jack DeFuria, 7^th grader from Long Island, self-proclaimed techie and author of a recent article on tech trends (http://www.repmanblog.com/repman/2010/02/smarter-than-a-7th-grader.html) sat down with the RepChatter gang to dish what’s hot and what’s not.

 

Listen as Jack schools Steve and Maggie (guest host) on what’s next when it comes to technology, what is keeping his generation entertained and insights from the next generation of Steve Jobs’.

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