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September 13, 2007

RepChatter #43 posted

Steve and Ted discuss the image of young pop stars and the roles they play in the reputation of affiliatedRep_logo_2 networks.

The discussion is centered on pop icon Britney Spears and High School Musical's Vanessa Hudgens. They both have been heavily scrutinized in the news for their recent misfortunes. Britney for her lackluster, lip singing performance at the MTV Video Music Awards, and Vanessa for her scandalous photos posted on the internet.

How will the actions of these young celebrities affect the reputation of their associated networks, MTV and Disney? Was MTV to blame for Britney’s debacle on stage? Can Disney afford to part ways with Vanessa, a major piece to their billion dollar franchise?

Posted by Steve Cody on September 13, 2007 at 02:16 PM in Podcast |

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