She employed some strategies that may seem academic, but proved spot on for differentiating her from the competition. And, with a much-hyped Recession on the horizon, I’d suggest any jobseeker: consider some of her approaches, including
– tell the prospective employer exactly why you think you’d be the ideal fit
– spend the time to not only research the company in general, but be able to share ‘trivia’ and ‘tidbits’ that will demonstrate your interest and passion
– demonstrate knowledge of the company’s points of differentiation as well its leading competitors (i.e. ‘Industry knowledge’). This particular prospect knew our positioning, key messages and milestones.
– come prepared with tailored questions. While our job prospect didn’t know she’d be meeting with us simultaneously, she nonetheless had a set of questions ready for each of us
– follow-up the first interview with HAND-WRITTEN thank you notes. It shows the employer you’re taking a little more time and energy than your e-mail dependent competitors.
I’m probably missing some nuances from that fateful interview. But, I promise you that, as soon as the prospect left, we asked our senior people to set meetings with her. And, we extended an offer shortly thereafter.
So, rather than fretting about the latest economic news, create a tailored action plan for ‘winning’ interviews with the organizations you admire most.