I can’t speak for others, but the AMC series Mad Men is white hot in PR and marketing circles.
Whether it’s Sterling Cooper’s ill-fated decision to fire a small, existing airline account to pitch a larger one (Mohawk Airlines was grounded in lieu of American Airlines) or the unconscionable amount of smoking, drinking and carousing that permeates the agency’s walls, someone almost always brings up a Mad Men mention. It’s gotten to the point where not being Mad Men conversant has become a career impediment.
True. Don Draper is no Tony Soprano. And January Jones, who plays his long-suffering wife, is no Carm, but Mad Men has all the earmarks of a huge, mainstream hit. Jon Hamm, who plays Draper, has already won an Emmy and, as we at Peppercom have found out, now charges $100,000 for a single appearance. So, clearly the series is catching on.
I’m not sure why Mad Men has become the next Sopranos, but it has. Forget about Weeds, Entourage, Generation Kill or any other wannabe. Mad Men is the real deal.