How refreshing to see a fast food chain finally step up to the counter and do the right thing! Recently, Taco Bell announced it would remove ALL kids’ meals from their menus.
That’s right, Virginia, we’ve lived long enough to see bad food do good.
Acknowledging the overwhelming evidence linking fast food (and its evil cousin, sugar-loaded soda) to childhood obesity, Taco Bell has outflanked, outsmarted and out ‘niced’ McDonald’s, Burger King, Wendy’s and other competitors who aggressively market, and sell, their artery-clogging fare to little kids as soon as the latter are able to pronounce the words trans-fatty acids.
The Taco Bell move preceded a report yesterday linking soda and diet soda to childhood diabetes.
Make no mistake, though: Taco Bell plans to continue to fatten-up the rest of us. They recently introduced a horrific, 24×7 concoction called The Fourth Meal, that is aimed at late night partying, exam-cramming college students.
Still, I salute TB for laying off our nation’s little kids.
Meanwhile, global market leader Mickey D continues its cradle-to-grave policy of luring tykes into a lifetime of lard by handing out toys, building playground-equipped restaurants and, of course, using a clown as its corporate mascot.
Let’s call it like it is: A Happy Meal is like heroin to an unsuspecting kid.
So, you go, Taco Bell. Hopefully, other fast food chains will follow your lead. But, I have no hope for the soulless folks at McDonald’s. I’m only surprised they haven’t already developed an infant’s formula that mixes fries, burgers and milkshakes:
“So, let me repeat your order. That’s five Big Macs, five large fries, five supersized Cokes and a McTyke for that adorable baby of yours, correct?”
And a tip o’ RepMan’s Met’s cap to Peppercommer Ray Carroll for suggesting this topic.