In their latest attempt to turn their sow’s ear of an eatery, (swimming in a pool of fat,) into a silk purse of fresh and healthy food, McDonald’s unveiled their new mascot. Its name is ‘Happy.’ But don’t be fooled by that cheerful name.
He looks like a big, fat front loading washing machine ready to gobble-up poor unsuspecting kids.
This red box with golden arch eye brows and serpent-like arms has terrorizing little Pierre in France since 2009, chomped his way thru Latin America and now has set his beady eyes on the US.
Social media sites are awash with criticism including reports of children having ‘Happy’ nightmares. As a brand ambassador touting McD’s healthy choices, such as subbing apple slices for fries, and milk for sodas, he is an epic fail.
Happy really is nothing more than a grown up Grimace, that original fast food mascot/monster first introduced by McD’s in the 60s. Happy doesn’t REALLY care what your kids eat- he only wants to get them in the door. And he sure doesn’t care if he strikes fear into the hearts of our children.
It’s hard to imagine that a country as big as McDonaldLand cannot see that no matter what they do, they will not ever change the image on which they were founded. They created the fast food market, and their business model hasn’t changed. They can offer apples, carrots and skim milk till the cows come home, but folks do NOT go to their restaurants for healthy choices. Never have. Never will.