General Motors recently announced it was cutting one of two shifts at its Lordstown, Ohio, plant, which produces small cars. Just a few months ago, the very same factory was running on three shifts plus overtime just to keep pace with the need.
What happened? Well, gas prices that had soared to more than $4 per gallon this past
Summer are now back to around $2. And, the Big Three are back to making monster machines. And Americans are back to buying gas-guzzling SUVs and trucks.
Hello, is there anybody in there? Will we ever wake up and end our love affair with gas-guzzlers? Will Obama's car czar step in and finally put the brakes to this short-sighted mindset by manufacturer and consumer alike? Who knows?
One thing we do know, though, is that a day of reckoning will come. Maybe not today. Maybe not tomorrow. But, soon, and for the rest of our lives (I've been waiting to use that line for three years now).
Ah, but the car companies need sales, lots of them and right away. And, we Americans live solely for the moment. And, so we buy big.
Dwindling oil supplies? Permanent dependence on foreign crude? Gas prices at $10 a gallon? Who cares? Keep building the wrong type of car, Detroit, and we'll keep buying it. Our kids will just have to deal with the consequences.